Posted in Content Marketing, Ghost Writer, Housekeeping

8 Things You Can’t Miss at the Cleaning Convention

600600p3069EDNmain1811derek-christian-issa-show-floor-600-x-250-REVSchedules are already filling up; make sure you get time with the experts you need.

Since the founding of ARCSI and, in particular, the year I served as its President, I’ve never missed a convention, and I’m pretty sure neither Liz Trotter nor Derek Christian have either; in fact, both have served on the board and been slightly outrageous advocates for the annual convention – Liz betting Derek that she could get more convention registrations than he could. Yes, Liz won, and Derek had to dye his hair blue that year.

And each year, there’s more to do, new topics and vendors and activities vying for your attention. And let’s not discount the attraction that is Las Vegas itself!

So when you’re looking for me, for Liz or for Derek, here are the 7 places you can definitely find us at Convention:

Private Consultations with Me, Liz or Derek

Naturally, booking a 30-minute private consultation with one of us is the easiest way to ensure that you’re on our schedule with some dedicated time. It’s easy to check online and see when we’re still available to meet new folks like you! Be sure to check with the other consultants to see what opportunities they are offering as well. Convention is a great time to try everyone out!

Workforce Innovation Summit

After the success of the Disruptive Innovation Summit in 2014, I’m excited to see the format return and to focus on another rapidly evolving aspect of our businesses: our staff. In addition to having information from CleaningBusinessToday.com available during the summit, CBT is proud to be introducing Dr. Jeff Waddoups from the University of Nevada, Las Vegas, to talk about impending minimum wage increases and how the demand for and actuality of them is likely to change the ways we recruit and retain employees.

Time Management

Make sure you favorite Liz’s Time Management workshop Wednesday at 11:00 am and add it to your agenda in the ISSA Mobile App. This ARCSI session is a true workshop; you’ll be out of your seat and even talking in front of the group before you know it! You might even be able to convince Liz to stick around for some after-workshop workshopping through lunch.

CBT Show Floor Tour

Derek is putting his years of working trade shows to work in this Show Floor Tour, specifically designed to introduce first-timers not only to booths of particular interest to residential cleaners but also how to get free samples out of vendors! The Tour starts on Wednesday at 1:00 pm, after the ARCSI morning education sessions.

Creating a Culture of Promotion

Continuing discussions from the Workforce Innovation Summit, Liz will be presenting on the ISSA Show Floor Thursday at 12:00 pm on how and why to build out your company structure to make promotion the mechanism for empowering professional growth…which leads to business growth. Liz will be available in the CleaningBusinessToday.com Booth 3296 following the class for further discussion.

 

Happy Hour at the CleaningBusinessToday.com Booth 3296

Possibly the most underrated “event” of the entire convention is the ISSA Happy Hour on the show floor. In addition to enjoying a beverage on ISSA, many exhibitors have special events at their booths only during that one hour. At the CleaningBusinessToday.com Booth 3296, you can get a FREE deck of Core Values Cards, courtesy of Cleaning Business Builders (first 35 people only) and even win a ProTeam Sierra Backpack vacuum. Be sure to visit the booth before Happy Hour to drop your card in the raffle.

CBB Breakfast and Business Forecasting Class

Start your last day of convention off with FREE breakfast and a Business Forecasting class in the CBB Suite at Harrah’s. The class will show you how key metrics tracking can predict what your business will look like in 1, 2, 5, even 10 years from now. If you’ve wanted to know when you’ll hit the $1M revenue mark, this is the class to hit! Space is limited; watch for RSVP information in your ARCSI convention packet.

Improving Customer Retention and Employee Retention in Tandem

Cap off convention with this great class with Derek on the ISSA Show Floor. Admit it: the two things that challenge you the most are people – your staff and your clients. Derek’s going to show you how things you do to make your staff happier and more motivated lead to your customers being happier and sticking with your service longer.

And don’t worry; he’ll be done before you head out to catch Kevin O’Leary from Shark Tank and to see if Teresa Ward wins his Solution Guru contest.

Tom Stewart and his wife, Janice Stewart, are co-owners of Castle-Keepers, the 1st company to achieve CIMS certification. Tom is a nationally-recognized leader & innovator in the house cleaning industry. He is co-founder and Publisher of Cleaning Business Today.

Originally published October 5, 2015 at CleaningBusinessToday.com.

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Posted in Content Marketing, Ghost Writer

3 More Things to Check Off of Your Convention Prep Checklist

600600p3069EDNmain1681convention-crowd-rev-600-x-250Continue your convention prep by checking these three things off your list this month.

The ARCSI and ISSA show may still seem a long way off, but with all of us being busy in our businesses and personal life, it is going to seem like it is here faster than you would imagine.

There are a lot of ways to make sure you get the most out of your convention experience.   The education events from both ISSA and ARCSI are a great way to build your knowledge.   The show floor is a great place to find new products, equipment, and techniques. But one method that is often over looked is learning from the other attendees at the show outside of the formal events.

Set Up Appointments with Industry Experts

The great thing about shows like this all the “big names” attend. Do not limit yourself just to the formal classroom time. This is a great time to ask that person you have followed online for years to a quick lunch to get some more insight in person.

If there is a vendor you have had a hard time reaching to give them feedback about their products, arrange a meeting before the show starts. You can find vendors and where they’ll be located using the ISSA Show Floor Map (and soon the ISSA/Interclean Mobile App). Be sure to tag theCleaningBusinessToday.com Booth #3296!

Finally, a lot of the leading industry consultants are going to be at the show as well. After all, the learning never ends, even when you are an expert. The ARCSI show is a great time to arrange some one-on-one meetings with these consultants to get some advice and see if maybe they are a good match to work with you in the future.

Check your perception of your biggest business needs with this complimentary Business Needs Assessment.

Order More Business Cards!

Be sure to order some extra business cards now because you are going to need them. Bring lots of business cards to the convention. You can give them to vendors you meet on the show floor to ask them to contact you later with samples or more information.

As you meet with others who give you great ideas, you may want them to send you some more information later. And as you accept another convention-goers card, write a note on the back to remind yourself what you talked about and why you would want to connect with that person later. Also, no matter how long you have been at the business, there are going to be those that want to learn from you and want your contact information.

Most attendees have given out more than 100 cards just at this one convention.

Make Your Hotel Reservation ASAP!

All of these great opportunities to learn are there for you to take, but you need to be where the people are – where the action is. Be sure to reserve your hotel room at the official convention hotel ASAP. Not only will this ensure you get the lowest rate possible, it also will make sure you get to stay at the hotel where all of the before and after networking is going to be taking place.  As large as these hotels are, this is a major convention and they do book up, so don’t wait until it is too late.

As a bonus, if you want share the cost of a room, many ARCSI members share a room. If you want to find a roommate, you can post on the ARCSI roommate board on the CleaningConvention.org website.

Be sure you catch last month’s Convention Prep To-Do List here.

Derek Christian is founder and owner of My Maid Service, Cincinnati’s largest, independent professional cleaning company. Prior to that, he spent twelve years at P&G working on household cleaning products. Derek is Co-publisher and Director of Business Development & Sales for Cleaning Business Today.

Originally published August 14, 2015 at CleaningBusinessToday.com.